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https://www.loom.com/share/ea5d0e12590342d0b3be989bda1ed662
On the most recent Block by Block (Notion user conference), Notion Founder & CEO, Ivan Zhao, described the company’s mission as follows:
Our mission is to make software toolmaking ubiquitous. Our goal is to help every person and every team on the planet to use software that best fits their needs.
This means that Notion is not a tool — it’s a toolbox.
Unlike a rigid knowledge base in Confluence or a fixed Task list in Asana, Notion provides the flexibility for its users to design their own unique organization and management frameworks.
However, with great flexibility comes a great learning curve. To overcome this, even we, at Optemization, needed a framework to start with.
When we started building Notion workspaces in 2019, one framework stood out. It was the Building a Second Brain (BASB) framework created by Tiago Forte.
Tiago researched the concept of Personal Knowledge Management (PKM) for 10 years before turning his expertise into an outstanding course and, now, a best-selling book.
One of the key components in BASB is a simple intuitive four-part method called “CODE,”
(Yes — acronyms all day, everyday)
In many ways, HiveMind is a remix of Tiago’s excellent work. We owe him a debt of gratitude for propelling PKM to new heights and inspiring us.